Regardless of whether brainstorming or brainwriting procedures are used, there are other considerations involved in using Creative Problem Solving (CPS) methods. For companies that plan to use off-the-shelf programs or design their own in-house programs, there are certain rules of thumb that, if followed, can help maximize the benefit from CPS techniques. In this regard, the follow¬ing guidelines should prove useful. Continue reading
Creative problem solving (CPS) is an idea whose time has come— once again. A popular topic in the 1950s and early 1960s, CPS faded from the scene as many users became disenchanted with the inconsistent results the then-existing methods seemed to produce. Now, however, CPS is being seen in a more positive light; more techniques have become available, and managerial problems have increased in both complexity and in scope.
A growing number of conferences, workshops, films, books, articles, newsletters and consultant services are available today for managers in¬terested in improving their CPS skills. Furthermore, the media have begun to emphasize the need for more creativity and innovation in Ameri¬can business and industry. Continue reading