How to Develop Great Sales Service Culture?

The best way to establish a sales service culture is to say, we want to serve better. It will set up a new sales culture. The best way to grow a business is to improve your customer service culture. Focus on providing the best information, and a remarkable service. Once you do that, it will automatically give you; profits create a bond between you and your customer, so the loyalty remains. Before, you can get to that stage you need to be clear about a few things. Continue reading

How to Develop Sales Strategy for a Bad Economy?

It is important to recognize that the world economy does not remain the same. What was good a month ago could become a disaster now. In the times of economic crisis, it is important for companies to understand it and adjust their sales strategies accordingly. However, this does not mean in any way that a firm should destroy its previously built image or lower its product standards. There are ways to increase or even maintain sales strategy in bad economy. Continue reading

Marketing Strategy of Mc Donald

There are several basic elements that McDonalds focuses on when marketing their world famous hamburger chains. The first is affordability. With their $1.00 menu, their value meals and specials that they run nationwide, the message sent to the public is that everyone can afford to eat there. It’s a great place to take the kids and not go broke and on top of that, there’s a place for them to burn off some of their energy.

In addition to the affordability angle, McDonalds is usually at the top of the list when it comes to their kid’s meal toys, always going for the popular cartoons, and movies that draw kids in even more. There is a reason that even young toddlers can spot the golden arches and scream to stop. With catchy jingles, eye catching commercials and great toys, they are hard to beat and no one IS beating them. Continue reading

Marketing Strategy of Starbucks Cafe

Starbucks, the coffee shop retail chain, started out from a single shop back in 1971 and has now grown to a market leading 15,000 outlets in over 52 countries. As the years have gone by Starbucks has always considered more innovative methods of marketing to improve its profits and global market standing.

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It has broadened its choice of food and drink products on offer and even started selling CDs. In many countries they have made Wi-Fi available for wishing to sup coffee and surf online at the same time.

The headquarters are based in Seattle and it is from here the company began and few would have thought that 41 years on from its humble beginnings the company would offer a free app for users to download so they can pay for the goods and products purchased in its outlets. Continue reading

The Reason Why It Is Important To Hire Marketing Research Company for a Business

It is obvious that people want to get money wherever it comes from. They are trying to get it by opening a business whether it is a small or a big scale of business. For them who have already had a business, I am sure that they want to expand their business whether it means opening a new branch office or a new business.

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Opening a new branch office is the easiest way to do because the owner has already known about detail of the business. Therefore, they only have to know the ideal location to open their branch, so that they can get high product demands. Meanwhile, opening a new business is the hardest way because the owner has to know and learn detail of the business. Continue reading

Earning More Money with Good Marketing Strategy

Nowadays, many people start thinking how to get money as much as they can. One of them is opening a business, any kind of business as long as they can earn some money. This may sound ridiculous, but it is true and we cannot deny this situation.

If you are a businessman, I am sure that all of you know about this and the reasons why this situation could happen. Getting money without knowing the strategy can make you bankrupt. You have to know the marketing strategy if you want to earn some money continually. It is important to know that learning the strategy will make your business run well and you can make more money than you can imagine. Continue reading